You probably know that your blog should have a brand, but how does a brand actually, you know…get made? What does it take to actually build your blog’s brand? No matter what your brand is, it all starts out the same. With your idea. You are the key to building your brand, ultimately, branding experts and designers can help lead you where you need to go, but the spark all starts with you. That’s exactly where I start when I work with bloggers who want to build their brands: with them.
Start with Your Idea
If you already have a blog, or you know you want to create one, you already have the idea. It’s my job to help guide you and help you figure out what you want that idea to ultimately look like. I start that process by getting to know you. I’ll have you fill out a questionnaire that will not only help you organize your own thoughts and ideas, but help me understand where you are coming from, what you want and what your blog needs.
Develop Your Vision
No matter what niche your blog is in, it will be unique. No two blogs are ever the same, that’s what we will capitalize when we build your blog’s brand. To unite your vision I create a mood board. This board will contain all the visual aspects that make your blog scream “I’M YOUR BLOG!” and make you stand out from the others. This will include everything from fonts, to colors, to your logo (or at least ideas for potential logos) to textures and patters, to images that represent the style or lifestyle your blog represents. This mood board will serve as a base for the design aspects of your blog going forward. Every digital asset I create from your logo, to your blog’s theme to social media graphics will all go back to this mood board. It’s the essence of what your blog is, broken down into easy to understand visuals.
Make the Things
This is the fun part, the exciting part. This is where your brand really starts to come together! Once your mood board is perfect, I’ll start making the things! These are your graphics, your logo, and your theme; all the digital goodies that go into creating your blog’s brand online. That doesn’t mean that you are left out of the loop! No way! I’ll still be in contact with you getting approval so that you know your blog’s assets will be just like you want them. I don’t limit my revisions, because I want to make you happy and I’m not about to stop until that happens.
The Final Product: Your Blog’s Brand
Your blog! Together, along with your awesome content, your blog will take form. No longer will it just be a blog, it will be a full-fledged brand. No longer will it be “just” another lifestyle blog or fashion blog, it will be YOUR blog. It will stick in the minds of your reads, sponsors and other bloggers. They’ll be able to identify you from your social media status updates, Pinterest images and of course your blog itself! Your blog will embrace fully, its personality and show it off to the world and entices your target audience because they know that you totally get them.
It’s Your Turn!
Do you want your blog to go from just another blog to one that has a cohesive brand? Do you want to your target audience to be able to recognize your posts, your status updates without even having to look at the account name? Then go for it. Make the blog you always dreamed of! It’s there waiting for you! You already have the idea (trust me that’s the hardest part!), let’s make the idea whole.
I have only 2 slots available for full blog branding packages, The Professional Blogger, available for March. That means you get a custom designed logo (with all the variations you might ever need), a custom WordPress Theme (or Squarespace), a Style Guide and Brand Mood board, a Pinterest Image template, branded social media graphics, plus I’ll install and set it all up! This is perfect for anyone who wants to take the generic looking blog and turn it into a brand they can continue to build for years to come. If you want to take your blog to the ranks of a professional blogger and start really connecting with your target audience and sponsors you don’t want to miss out!
I only have 7 slots available for March, they are first come, first serve so don’t wait!
Not looking for a whole brand? Only need a blog theme? Or a theme and a logo? I also have limited slots available in March for the Aspiring Blogger and Hobby Blogger packages as well! Check out my full availability below:
|2||The Pro Blogger||$1897|
|2||The Aspiring Blogger||$1197|
|3||The Hobby Blogger||$497|