Have you ever shared a post of yours on Facebook and noticed, that the image being shared with the post wasn’t the one you wanted? Or maybe there’s no image at all showing up! Not cool! Fortunately there’s an easy way to fix that problem, and if you are lucky enough to be a WordPress user then it requires no coding or technical knowledge on your part!
Why It Happens
Facebook (and other sites) use a technology called Open Graph Protocol. It basically tells the website important information like the url that’s being shared, the title, and an image associated with the post. Open Graph can tell sites much more information, but we are sticking to the basics here. Facebook cares about only the link’s image, url, title and a brief description. If your site does not have the Open Graph tags then Facebook has to take a guess based on what other information it can find on your site.
How You Can Take Control
Taking control is easy you need only two things: a WordPress powered site and the WordPress SEO plugin. Other plugins may also have this functionality so consult your SEO plugin of choice! The following steps assume you have WordPress SEO installed. So if you don’t have it installed, please do so now. If you do, that’s awesome! Lets continue…
Step 1. Go To the Social Options
Easy enough, it’s over there on the left!
Step 2. Enable Open Graph
Click the check-box to enable Open Graph. Then fill out your relevant social media information. Connect your Facebook Page and then upload your own image. This image will be used in instances when there is no image included in your post. Choose an image that meets Facebook’s size requirements, currently it should be a size of 472x394px.
If you haven’t already fill in the other social tabs for Twitter and Google+.
Check Your Work
Now it’s time to check your work. You could of course try posting a link on Facebook and seeing what happens. Or if you want something with more input try seeing how your SMO or social media optimization stacks up here. Just enter your url to see how your posts appear on Facebook, Twitter, Google+ and LinkedIn!
Wait…I don’t Have WordPress…
Don’t worry, there’s hope! Unfortunately it may require more work on your part! You will have to add the Open Graph codes manually to your site. This will require editing HTML so if you aren’t familiar with that you might want to hire a developer to help you out. If you are using a CMS like Drupal or Joomla there are modules or add-ons available to help you include Open Graph on your site!